FOR IMMEDIATE RELEASE

Contact:       Christine Binduga
                    Signature Spices, Inc.
                    866-214-3821 or Christine@SignatureSpices.com


Friends Turn Dilemma Into Business Opportunity

Friends Cindy Winings and Chris Binduga met more than 20 years
ago.  During their longtime friendship, Cindy had always been known
as the fabulous cook, while Chris had been a self-described not-so-
fabulous cook.  However, that began to change a few years ago when
Chris and her husband, Bryan, began the process of adopting three
young children.

“At the time, Cindy was thrilled for us,” says Chris.  “But, I could see
the horror on her face at the thought of these three little ones being
fed frozen dinners, takeout, or my not-so-fabulous cooking day after
day.”  

So, Cindy did what any good friend would do.  She intervened.  She
created a cooking guide to help Chris with the basics, stocked her
kitchen with necessities, and began teaching her some of her
culinary secrets.  Chris says it wasn’t long before she learned how
Cindy had become such a fabulous cook.  

“What I’ve learned is that once you know the basics, the secret is in
the seasonings,” Chris says.  For years, Cindy had been using various
seasoning blends in her everyday meal preparation.  

Cindy explains, “Seasoning blends are spices and herbs that are
blended together in just the right balance and measure to create the
desired flavor for a dish.”

For Chris, however, there was a dilemma.  Many of the seasoning
blends that Cindy had been using were difficult, if not impossible, to
find.

“For the most part, I bought all of the individual spices and would
blend them myself,” Cindy elaborates.  “Unique, quality blends were
just not available.”

Chris admits that she was unwilling to go to the expense of buying all
of the individual spices and didn’t feel confident in blending them
herself.  She also did not have the time or energy to spend on
blending seasonings since her family was about to more than double
in size very quickly.  Luckily, Cindy had a solution.

Cindy proposed that the pair start their own line of seasoning blends
that would meet both the needs of the gourmet and of the novice.  
Within six months of that suggestion, the longtime friends had
teamed up to create Signature Spices, Inc., a gourmet foods business
based in Altoona, Pennsylvania, which specializes in seasoning
blends.  

“As it turns out, our opposing but complementary degrees of cooking
skills worked very much to our advantage while developing our
original product line and later when we expanded into sauces, teas,
mixes, preserves, and more,” says Chris.  “We were able to keep in
mind the needs of all cooks.”

Cindy and Chris say their goal is to continue to offer unique, premium
products that absolutely anyone can use and enjoy.

For more information, cooking tips, recipes or to order, visit www.
SignatureSpices.com or call toll free 1-866-214-3821.

(End)